Intelligent CIO Middle East Issue 03 | Page 64

INTELLIGENT BRANDS // Software for Business SDN a driving force for enterprise network innovation SDN is still at an early stage in the Middle East. The growth in the SDN market will be driven by companies working towards solving existing problems with networks – security, robustness and manageability and by innovating new revenue generating services on network infrastructures, writes Yarob Sakhnini, Regional Director, MEMA at Brocade. U orchestration tools. Cloud service deployment will be faster, data centre management will be simpler and network operation will be easier. These include network virtualisation, programmatic control of the infrastructure, automation and dynamic configuration, on-demand service insertion and pay-per-use, all through standards-based software Many network operators expect the near-term benefits of SDN to be operational in nature: greater management efficiency, fewer interoperability challenges, and possible OpEx reduction. However, the original promise of SDN—faster, custom innovation through programmability— provides new opportunities for rapid service innovation and monetisation for organisations with the resources ltimately, the goal is to provide a highly flexible, cloudoptimised network solution that is scalable within the cloud. In our view, this “new” network will be powered by fabric-based architectures, which provide the any-to-any connectivity critical to realising the full benefits of SDN. 64 INTELLIGENTCIO and processes in place to develop and deploy them. Not surprisingly, SDN has seen early adoption in service providers and large enterprises with earlyadopter IT cultures and active cloud deployments. On the other hand, smaller organisations with very finite infrastructure resources and staff are using SDN to manage traffic spikes and large flows in more efficient ways. SDN will be replacing some of the functionalities that were built into networking hardware so www.intelligentcio.com