t cht lk healthcare , banking , government , chemicals and petroleum , retail , travel and transportation .
t cht lk healthcare , banking , government , chemicals and petroleum , retail , travel and transportation .
IBM Consulting is engaged in helping clients in their digital transformation journey offering a range of benefits to them , including creation of new business models , improved cash flow , increased customer and employee satisfaction , enhanced sales and marketing effectiveness , reduced costs , and improved operational efficiencies .
Our desire and intent is to keep the client for life .
IBM Consulting focuses on a select few clients with the intent to support their longer-term needs across all customer buyers starting with technology , line of business owners , CHRO , CFO , CPO and CISO . Typical engagement lasts between 6 months-24 months with potential extension for up to three or five years .
“ Our desire and intent is to keep the client for life ,” says Matt Candy , Global Managing Partner Generative AI , IBM Consulting .
GCC clients share a united vision of harnessing the power of Generative AI for a better world . As IBM Consulting explores future prospects and ethical considerations , it becomes clear that Generative AI holds the key to unlocking a brighter future in the Middle East .
Recent GCC partnerships
IBM Consulting has engaged with various clients across the GCC region .
Riyadh Air travel experiences
One of our most recent engagements is how Riyadh Air and IBM Consulting are collaborating to revolutionise travel experiences . Alongside Adobe , Riyadh Air will leverage IBM ' s advanced technologies such as AI , experience orchestration , and data analytics . The goal is to deliver hyper-personalised guest journeys and immerse travellers in Saudi Arabian traditions and local experiences , fostering a deeper connection to the region .
Riyadh Air AI and hybrid cloud technology
Across GCC , IBM Consulting is engaged in strategy and consulting , complex system integration , new digital product and services development , implementing new digital experiences using platforms or custom development of platforms , large ERP implementations , cloud migration and modernisation , establishment and operationalisation of data , AI capabilities and sustainability to name a few .
The genuine interest and activation in generative AI from GCC clients reflect their commitment to improving citizens ' experiences , enhancing safety , and eliminating frictions .
• In retail and hospitality , personalised experiences , intelligent chatbots are employed to create seamless interactions .
• The healthcare industry adopts Generative AI for accurate diagnoses , personalised treatment plans , and overall improved services for all stakeholders .
• Manufacturing and supply chain optimisation benefit from predictive maintenance and resource allocation , leading to increased efficiency .
• Finance , banking sectors and public sectors prioritise security through fraud detection and datadriven investment decisions .
• Media and entertainment industries captivate audiences with captivating content and immersive experiences .
• Energy and utilities sectors optimise resources and maintain critical infrastructure for sustainability .
In addition to focusing on personalised guest experiences , last year Riyadh Air and IBM Consulting announced a partnership to create a digital and technology strategy , focusing on AI and hybrid cloud technology . IBM is the lead systems integrator , implementing and integrating over 50 industry solutions and core technology capabilities , and establishing a hybrid cloud integration platform . The collaboration aims to position Riyadh Air as a leader in the aviation industry and support Saudi Arabia ' s Vision 2030 .
Al Futtaim Group
IBM Consulting was selected by Al-Futtaim Group to redesign the customer experience journey of its Blue Rewards programme and transform its digital core through large-scale data migration projects . IBM implemented a robust , modern digital core , unifying data from diverse sectors , and streamlined SAP S4HANA migration , and modernised solutions on Microsoft Azure .
The collaboration aims to reshape the landscape of Al-Futtaim Group ' s digital operations , setting a benchmark for industry standards and enriching the overall customer experience .
IBM ’ s solution stack
IBM Consulting has a rich partner ecosystem and is a partner with other technology players – Adobe ,
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