Intelligent CIO Middle East Issue 104 | Page 69

INTELLIGENT BRANDS // Cloud

Everdome releases Metaverse Theatre to boost accessible digital creation

Dubai based Metaverse company Everdome unveiled their new Metaverse digital Theatre , the latest expansion to their Metaverse experience , which aims to usher in a new era of accessible digital creation for a new generation of digital pioneers .

Following closely after the release of their easy to use Spaces Metaverse-as-a- Service creators tool , allowing all types of digital creators to quickly spin out their own personalised and interactive Metaverse spot , Everdome ’ s new Metaverse Theatre sees the company explore longer visual experiences for larger audiences .
According to a recent report by the World Economic Forum , the Metaverse is set to open up a $ 10 Billion market opportunity in Indian media and entertainment alone . Furthermore , in the Middle East , the Metaverse is projected to create a substantial economic opportunity , with estimates suggesting it could contribute approximately $ 15 billion to the GCC economies by 2030 .
Everdome and more traditional web2 audiovisual platforms . While interaction on these platforms is restricted to likes , comments and shares , Everdome ’ s Metaverse Theatre allows free movement , so all audience members can interact freely with others .
Jeremy Lopez , Everdome CEO , expands on the potential of the Metaverse to transform how audio-visual content is created , consumed and engaged with , stating : “ We are only just starting to explore the potential for exciting new mediums of creation offered by immersive computing , the Metaverse and AI .
This convergence has the power not only to transform how we engage and interact with content , but also to usher in a new medium for content , empowering a new generation of creators .
With this new addition to Everdome ’ s Metaverse destination , we discover , imagine and build ways not just to passively view visual content , but to directly interact inside media of multiple different kinds .”
Everdome kicks off their alpha theatre release with their own content on the Metaverse and a history of developments of their interactive Martian digital city , presenting a rolling screening schedule accessible to all , so anyone can have the chance to take a seat and enjoy a Metaverse showing regardless of time zone .
In later releases , partners and brands will have the opportunity to showcase their own audio-visual content inside this theatre , allowing pioneering brands and projects to explore the interactive and immersive future of the internet ’ s next iteration .
The Everdome team combines the power of Unreal Engine 5 with blockchain technology , wrapping them together to create interactive , impactful , easy to access and immersive Metaverse destinations inside a unique Martian themed digital environment . p
As early pioneers of Metaverse event destinations , Everdome ’ s Metaverse Theatre seeks to prepare for this future , offering a large cinema type screen providing a home for interactive live events , film or music shows and much more .
Accommodating just under one hundred people , the audience can take their seats across a lower level of seating , or enjoy a panoramic screen view from the balcony . Below the screen is a stage area where presenters can introduce the show , interact with the audience , or present the action live as it happens .
And interaction is the key difference between emerging Metaverse destinations such as
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