Intelligent CIO Middle East Issue 105 | Page 25

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FOR GENAI BETTER DATA BEATS MORE DATA

Generative AI deployment projects will only reach as far as the quality of the data that feeds them reaches and as AI evolves and becomes an integral part of businesses , the importance of an intelligent data infrastructure becomes paramount , says César Cernuda at NetApp .

Today , Artificial Intelligence is perceived as a revolutionary force that will change the rules of the game or as a Leviathan overvalued by some and undervalued by others . Personally , I consider it another milestone of the innovations that have driven the advancement of humanity , similar to the industrial or scientific revolution and , like them , capable of being used for good or to unleash chaos .

The potential of AI for business is unquestionable . Predictive AI is already being used to recognise patterns , achieve dramatic efficiency improvements , or solve business and social problems more quickly and effectively .
Many companies today have data analysts and engineers with a deep understanding of data .
For example , it allows us to predict how proteins fold in medical research or protect users and companies with the detection of financial fraud , and its power to process enormous amounts of data helps in decision making and is transforming the way we face change . climate , the greatest threat to humanity .
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