Intelligent CIO Middle East Issue 105 | Page 61

CASE STUDY
The Digital Centre of Excellence is a testament to Emirates Steel Arkan ’ s dedication to driving innovation and agility , ensuring that it adopts advanced , datadriven technologies across the organisation .
Market adaptability is essential , and Emirates Steel Arkan leverages data analytics to adjust product offerings to meet evolving consumer preferences . This agility has been instrumental in increasing Emirates Steel Arkan ’ s market share and revenue growth .
Transforming regional manufacturing
GCC manufacturers encounter multiple hurdles in digital transformation , such as integrating legacy systems and managing data silos , which disrupt ongoing operations . Challenges include strict data regulations , complex global supply chains , significant cybersecurity risks , and the scalability of digital solutions . There can also be notable organisational resistance to change .
Adapting to evolving customer expectations further complicates these issues . Addressing these requires strategic investment and a shift towards a culture that values continuous improvement and innovation to enhance operational efficiency and customer engagement .
SAP advises GCC manufacturers to adopt a strategic approach to digital transformation that aligns with Industry 4.0 principles . Key best practices include comprehensive planning and active stakeholder engagement to ensure alignment with organisational objectives .
Manufacturers should set clear goals and develop a tailored transformation roadmap . Utilising SAP ’ s Cloud ERP solutions , which are scalable and flexible , is essential for integrating Industry 4.0 technologies and Business AI capabilities .
Emirates Steel Arkan is integrating SAP ’ s RISE with SAP and SAP S / 4HANA as part of its digital transformation . RISE with SAP provides a holistic on-your-terms and on-your-timeline transformation to an intelligent enterprise . This cloud ERP solution supports businesses by providing tools , frameworks , and services to enable comprehensive transformation and cloud adoption .
At the core of this implementation for Emirates Steel Arkan is SAP S / 4HANA , an intelligent , integrated ERP system that runs on SAP ’ s in-memory database . It offers capabilities that are essential for digital-age enterprises , such as planning and simulation options in many conventional transactions . SAP S / 4HANA transforms business processes with intelligent automation , supported by Artificial Intelligence and Robotic Process Automation .
The S / 4HANA Supply Chain Management component is also being utilised to streamline supply chain operations , allowing Emirates Steel Arkan to optimise performance and agility , predict disruptions , and create feedback loops that enhance business performance .
SAP ’ s digital supply chain management solutions being adopted will support Emirates Steel Arkan in becoming more resilient and sustainable , eliminating process silos and enabling swift responses to market changes and challenges , thus safeguarding against logistical risks while promoting sustainability .
In-country cloud and data
Emirates Steel Arkan is adopting RISE with SAP to securely transition its mission-critical processes from its existing SAP ERP system to SAP S / 4HANA , with data hosted in-country . As a result , Emirates Steel Arkan will benefit from a streamlined and integrated system , improving visibility and control over all of its operations and gaining real-time data and insights .
Marwan Zeineddine , Managing Director , SAP UAE
Continuous training and cultivating an innovationcentric culture are crucial for workforce empowerment . Moreover , prioritising robust data governance and cybersecurity measures is essential to protect sensitive data and comply with regional regulations , thereby securing the digital transformation process .
Migrating from legacy ERP
In March this year , Emirates Steel Arkan , signed an agreement with SAP to consolidate its operations under a single , unified cloud-based Enterprise Resource Planning solution , while simultaneously increasing the resilience and sustainability of its supply chain .

SAP ADVISES GCC MANUFACTURERS TO ADOPT A STRATEGIC

APPROACH TO DIGITAL TRANSFORMATION THAT ALIGNS WITH INDUSTRY

4.0 PRINCIPLES .

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