Intelligent CIO Middle East Issue 114 | Page 79

Loay Faisal, General Manager, PROVEN
On the lighter side of things, we ask the industry experts what makes them tick....

... GET TO KNOW...

Loay Faisal, General Manager, PROVEN

dDescribe your current job role and a summary of the business model of your organisation?

As the General Manager of PROVEN, Loay Faisal is responsible for providing strategic leadership, fostering business growth, and ensuring operational excellence across all facets of the organisation. His role entails setting long-term objectives, driving business expansion, and aligning corporate strategy with the evolving market landscape.
He works closely with cross-functional teams to develop and implement business solutions that cater to client needs while ensuring that PROVEN maintains a competitive edge in the industry.
PROVEN operates within the business process outsourcing and contact centre solutions sectors, delivering highly customised services to a diverse client base. The business model is centred around fostering long-term partnerships with clients by offering tailored solutions that enhance efficiency, optimise operations, and drive business performance.
What are your strengths and abilities that you bring to the above role?
With over 19 years of experience in business transformation and strategic leadership, Faisal
brings a wealth of expertise to his role at PROVEN. His key strengths lie in his ability to drive operational excellence, manage profit and loss effectively, and spearhead business development initiatives that yield measurable results.
His extensive industry knowledge allows him to navigate complex challenges and identify opportunities for growth, ensuring that PROVEN remains at the forefront of innovation in the outsourcing and contact centre space.
He possesses a deep understanding of market dynamics, enabling him to anticipate client needs and align service offerings to meet those demands proactively. One of his core abilities is fostering a culture of innovation within the organisation, encouraging teams to think creatively and develop solutions that address specific client challenges.
Client expectations are continually shifting, necessitating ongoing innovation and a commitment to delivering exceptional service.
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