Snowflake showcases the future of enterprise AI and data innovation
Tealium to showcase how enterprises can unlock real-time, AI-ready data to accelerate innovation
Snowflake showcases the future of enterprise AI and data innovation
A t GITEX 2025, Snowflake is shining a spotlight on how Snowflake’ s AI Data Cloud helps organisations turn experimentation into real, measurable and impactful business value.
Tareq Masoud – Country Manager UAE – Snowflake, said:“ Last year, we highlighted Generative AI and solutions like Native Apps, Cortex and Snowflake Gen AI and LLM. This year, we’ re taking things further, showing enterprise AI in action and how it can speed up decision-making across different industries.”
Tareq Masoud, Country Manager UAE, Snowflake
Visitors can explore live demonstrations of real-world use cases, from banking risk engines to Smart City planning.
Technical deep dives and hands-on sessions will enable data professionals to test Snowflake Intelligence, Cortex AISQL and other tools directly.
“ We are also planning high-impact keynote sessions that focus on how data and AI can drive national Digital Transformation goals, showcasing Snowflake’ s role in building a secure, AIdriven data economy,” said Masoud.
“ Additionally, dbt Labs, Fivetran, Matillion, SBI, In516ht, SDG Group, Alteryx and Domo will be at the Snowflake booth, demonstrating how the Snowflake Partner Network extends the value of the AI Data Cloud. Our experts will also be available for one-to-one conversations, showing how companies can turn passive data collection into insight-driven decision-making.” •
Tealium to showcase how enterprises can unlock real-time, AI-ready data to accelerate innovation
T ealium will showcase how enterprises can unlock realtime, AI-ready data to accelerate innovation at GITEX
Global 2025.
“ This partnership underscores our commitment to delivering localised, compliant and scalable data solutions powered by AWS data centres in the UAE,” said Gray.
“ At GITEX 2025, Tealium will join AWS to highlight how enterprises across the Middle East can unlock real-time, AIready data to accelerate innovation,” said Matthew Gray, SVP Global Partnerships & Alliances, Tealium.
“ Beyond cloud, Tealium’ s ecosystem spans global and regional technology partners, system integrators and agencies, enabling enterprises to accelerate AI adoption and personalisation at scale.
“ Our joint theme is about powering trusted, measurable AI outcomes, anchored on AWS’ s secure UAE data centres and Tealium’ s ability to activate consented, real-time customer data.
“ Together with AWS, we will demonstrate how brands can achieve real-time AI experiences and translate experimentation into sustainable business growth.”
Tealium is proud to collaborate with AWS at GITEX 2025, where it will have a dedicated presence within the AWS booth.
“ For example, Tealium works closely with strategic partners such as Publicis Sapient on government and semi-government initiatives in the region. With over 2,500 registered partners and 1,300 turnkey integrations, Tealium ensures seamless, real-time data activation across the marketing technology stack – driving trusted customer engagement and measurable outcomes.” •
Matthew Gray, SVP Global Partnerships & Alliances, Tealium
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