FEATURE: ROBOTIC PROCESS AUTOMATION
includes process mining, low-code platforms, AI and ML-driven decisioning.
But in the end, RPA will only be as transformational as your ambition for it.
This is where‘ hyperautomation’ becomes more than a buzzword. It’ s about automating not just isolated tasks, but entire workflows and decision trees, end-to-end, with minimal human input.
So ask yourself: Are you still automating tasks, or are you building an automation advantage? The answer could define your competitive edge over the next five years.
The smartest CIOs aren’ t treating RPA as a project. They see it as a capability like data analytics or cybersecurity. That means embedding it into the operating model, budgeting for its evolution, and aligning it with both digital strategy and workforce planning.
In the Middle East, the appetite for automation is strong and growing. Government mandates for Digital Transformation, a tech-savvy workforce, and modern infrastructure make this region uniquely positioned to leapfrog into advanced automation.
But this leap won’ t happen through half-measures. Not with disconnected pilot projects or shiny proof-ofconcepts. It requires clear executive alignment, strategic process selection, and a shift in mindset from short-term cost savings to long-term capability building.
Robotic Process Automation has proven its value. The tools are ready. The platforms are mature. The playbook is written.
Mohamed Mahboub, Head of Sales Engineering, PROVEN Consult
Over the years, Robotic Process Automation( RPA) has established itself as one of the most mainstream technology platforms, widely adopted across various sectors. The rapid growth of RPA, combined with technologies such as Artificial Intelligence( AI), enhances its capabilities to optimise complex, end-toend business processes.
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