Intelligent CIO Middle East Issue 127 | Page 35

FEATURE

TURKCELL GLOBAL BILGI BOOSTS CUSTOMER EXPERIENCE WITH RIVERBED APPRESPONSE-POWERED INTELLIGENT OBSERVABILITY

As organisations scale complex, virtualised environments, achieving realtime visibility and consistent performance across critical applications has become essential for maintaining service quality. Turkcell Global Bilgi transforms customer experience and enterprise service efficiency through Intelligent Observability powered by Riverbed AppResponse. Muharrem Bozkuș, Head of IT Infrastructure & Operations at Turkcell Global Bilgi, tells us how this approach is improving performance, reducing downtime and enabling more reliable service delivery at scale.
ounded in 1999 as part of the

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Turkcell Group, Turkcell Global Bilgi is Turkey’ s leading customer experience and contact centre services provider.
With over 17,000 employees across 19 locations, the company delivers end-to-end customer experience solutions to more than 100 corporate clients.
The company needed better visibility and control over key applications to improve performance and reliability, especially those supporting its customer communication platforms.
Muharrem Bozkuș, Head of IT Infrastructure & Operations at Turkcell Global Bilgi www. intelligentcio. com
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