NEWS
OMAN
OAB launches mobile app; unveiling
unified digital banking platform
Oman Arab Bank (OAB) has launched its new unified digital
banking platform with an all-new simplified interface that
can be used across all digital channels including the Internet,
ATMs, and its new Mobile Banking Application. The bank’s
new mobile app uses the same innovative icon-based design
and means customers can access comprehensive services
not just at ATMs and on their computers, but also on their
mobile phones and tablets at their convenience. As a unified
platform, customers will utilise the same interface when
conducting their electronic banking transactions. They will
also be able to access their OAB accounts through any
platform using the same verified user information, while
having their preferences for transactions and bill payments
remain the same. The new OAB Mobile Phone Application
‘OAB Online’, which is now available for iOS and Android
users, is the latest and most comprehensive update of the
Bank’s digital banking channels.
new unified digital banking platform represents a significant
advance in ease-of-use and convenience. In order to ensure
the customer experience delivered is best-in-class, our digital
banking team have incorporated the very latest digital
developments, while maintaining a firm focus on usability
and an easy-to-use cross-platform interface.”
Amin Al Husseini, the CEO at Oman Arab Bank, said:
“Elevating the customer experience is a key objective and our
SAP and Mars Hypermarket partner
to enhance customer experience
announced the partnership. VT Vinodan, Managing Director,
Mars Hypermarket Oman and UAE, said: “Oman’s customers
expect a personalised and seamless shopping experience
from their mobile devices. With real-time technology, Mars
Hypermarket can deliver innovative digital business models with
better product decisions, convenient omni-channel shopping
experiences, and customer loyalty programmes.”
Naveej Vinod, Executive Director of Mars International
LLC (centre) led a delegation signing a partnership with
SAP, led by Tayfun Topkoc, Managing Director of the
UAE and Oman, SAP (third from left).
Mars Hypermarket has formed a digital transformation
partnership with digital retail enabler SAP. Oman’s
hypermarkets, such as Mars Hypermarket, are the main driver for
food sales, delivering 70% of total grocery store sales in Oman,
according to Alpen Capital. In support of Oman’s digital retail
sector, Mars Hypermarket, one of the GCC’s largest hypermarket
chains with over 1,800 employees in Oman and the UAE,
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INTELLIGENTCIO
As part of the partnership, Mars Hypermarket will deploy a
range of digital business solutions running on the in-memory
SAP HANA platform to enhance the customer experience, the
supply of thousands of products and employee engagement.
Mars Hypermarket is exploring SAP S/4HANA real-time
business suite solutions, mobile apps, and augmented and
virtual reality innovations. Tayfun Topkoc, Managing Director,
SAP Oman and UAE, said: “Mars Hypermarket is showing best
practices in how to harness the power of digital technology to
enhance the complex retail experience.
“SAP is exchanging global best practices in retail to support
Oman’s digital transformation and economic growth in line
with Oman Vision 2020.”
www.intelligentcio.com