Intelligent CIO Middle East Issue 30 | Page 89

INDUSTRY WATCH LEADERS IN THE OIL AND GAS INDUSTRY ARE EMBRACING DIGITISATION BECAUSE IT HELPS THEM ADDRESS . . . UNPLANNED DOWNTIME. A ccording to McKinsey, in its The Impact of Digital on Unplanned Downtime report, the energy industry is poised for a new digital age “that could further reduce costs, unleash unparalleled productivity and boost performance significantly - if executives can harness the right technologies to support their business strategy.” Cost of downtime and importance of business continuity One of the key reasons business and technology leaders in the oil and gas industry are fervently embracing digitisation is because it helps them address one of their most significant challenges: unplanned downtime. According to a study by Kimberlite, offshore oil and gas operators experience an average of US$38 million in financial impacts due to unplanned downtime. For the worst performers, the negative financial impact could be upwards of US$88 million. By leveraging a predictive, data- driven approach, organisations can dramatically reduce downtime and drop an average of US$34 million to the bottom line each year. The three steps necessary to ensure business continuity in oil and gas As oil and gas companies continue to embrace digital transformation, they can’t afford availability or www.intelligentcio.com data protection gaps. If the flow of information is stopped or delayed, critical aspects of the business will come to a standstill, impacting productivity, morale, brand reputation and regulatory compliance capabilities. Fortunately, there are steps IT decision- makers can take to close their availability and data protection gaps. First, as previously mentioned, is to create and follow a viable business continuity plan. Secondly, IT leaders can invest in availability solutions that have been designed to address the business continuity challenges of today’s highly virtualised and cloud-enabled oil and gas environments. Availability software is critical to maintaining and preserving digital life in the oil and gas industry. But not all availability solutions deliver the same level of functionality, reliability and performance. In evaluating potential availability solutions, IT decision-makers should focus on three critical areas. These are: Ensuring continuity and availability Optimised backup and recovery strategy: Every organisation should follow the three-two-one best practices guideline for data protection, which is: • Maintain at least three copies of your data • Store data on at least two different types of storage media INTELLIGENTCIO 89