Intelligent CIO Middle East Issue 44 | Page 31

+ EDITOR’S QUESTION HESHAM EL KOMY, REGIONAL VICE PRESIDENT, MIDDLE EAST, AFRICA & INDIA (MEAI), EPICOR SOFTWARE CORP ///////////////// A n international study by Epicor shows that two-in-five industry professionals agree that Digital Transformation will offer them strong opportunities for growth in the future – proving that the benefits outweigh the costs. However, Digital Transformation can be an incredibly complex process. With that in mind, here are five key steps companies need to take to prepare for a successful Digital Transformation journey. Align your business transformation strategy to your business goals To avoid investing in new technology for the sake of it, or because you feel you should, it is essential that regional businesses identify where technology change is needed most. Start by assessing your overall business goals and ask what objectives your business wants to achieve in the short, medium and long-term. Then ask what technology will help you achieve those goals. Invest in the right technologies Digital Transformation means different things to different businesses and certainly, heavy spending alone is not going to guarantee success. The Aberdeen Group has identified three digitalisation technologies that have the potential to impact operations – the Internet of Things (IoT) because of its ability to provide operational intelligence, the cloud for its scalability and Big Data analytics, which can transform data into predictive and actionable insights. As such, there are multiple options and regional businesses must ensure they are investing in the technologies that are right for them. While one business may see immediate benefits from implementing cloud infrastructure, a manufacturer operating out of just one facility might want to look at other options first. resistance to new processes. This is particularly important when digital technologies are being implemented to automate tasks that are otherwise completed by staff members, or when it might not be immediately obvious how an investment will deliver ROI. Turn insight into action Businesses today are collecting more data than ever, but simply amassing vast amounts of information as a result of Digital Transformation, is not enough. The key lies in being able to use insights effectively, to guide change or identify new revenue streams. Ensure buy-in from key stakeholders within your business After you’ve identified how Digital Transformation can support your business goals, now is the time to bring stakeholders on board because successful Digital Transformation strategies change how businesses work. They impact peoples’ jobs, how they complete tasks and also how they work together. Unfortunately, for many businesses, engaging with stakeholders is easier said than done. Staff from the boardroom and beyond need to feel they have a personal and professional stake in the changes being made. Helping them understand the reason for the business’ investment will make it easier to overcome any potential www.intelligentcio.com The latest data analytics suites can provide businesses with crucial information about customer trends and predictions, or information about how products are performing. Some businesses are already using this sort of data, to turn insights into action. Continually reassess your digital strategy Understand that Digital Transformation is a journey that is never complete. New technologies are being launched all the time – from robots that complete tasks on the production line quicker than humans, to machines that can fix equipment problems without intervention. All of these bring with them multiple possibilities for businesses. INTELLIGENTCIO 31