Intelligent CIO Middle East Issue 47 | Page 99

Bitdefender to shine spotlight on IoT security itdefender, an innovative cybersecurity solutions provider protecting 500 million machines worldwide, will use the MENA region’s premier technology tradeshow as a platform to discuss the most critical threats associated with IoT and demonstrate to customers and partners unique solutions to protect IoT infrastructures that are increasingly more exposed to cyberthreats. healthcare sector – even loss of life. Through a mix of live demonstrations and hourly presentations at the stand, the company will highlight how Bitdefender Network Traffic Security Analytics (NTSA) utilises network traffic to provide an effective threat and breach detection solution, improving the security posture of IoT infrastructures. B Speaking about the importance of deploying robust cybersecurity solutions that specifically address IoT security, Tarek Kuzbari, Regional Director, Middle East, at Bitdefender, said the consequences of an IoT attack can range from downtime and loss of revenue and reputation, to – in the case of an attack on medical devices in the The company will also showcase how Bitdefender GravityZone can offer organisations an end-to-end breach avoidance platform across endpoint, network and cloud. Bitdefender will also host a 25-minute presentation in the X-Labs area titled ‘Defending IIOT: From Stuxnet to Trisis – 10 years of industrial cyberattacks’. Tarek Kuzbari, Regional Director, Middle East, at Bitdefender CAN BITDEFENDER IN BE FOUND ID SHEIKH RASH –E2 SR HALL, STAND Forcepoint to explore modern cybersecurity approach xperts from Forcepoint, a global cybersecurity leader, are set to discuss the role of employees as a critical line of defence against modern cyberthreats at this year’s GITEX. E In the last seven years, more than US$1 trillion dollars has been spent on cybersecurity, yet hackers are experiencing a 95% success rate. Forcepoint knows companies in the Middle East are spending more on security than ever before, yet enormous data breaches continue to hit the headlines. Threats and technologies continually evolve but people are the constant. FORCEPOINT WILL BE LOCATED IN ID SHEIKH RASH –H2 SR HALL, STAND The company’s cybersecurity experts will be on hand to discuss a number of topics at this year’s event, including: • Why regional companies are impacted by the sophisticated ways hackers target employees • How businesses can proactively identify and mitigate user activity that could be putting its sensitive data at risk • Why a company’s employees are its largest attack vector, while also being its strongest first line of defence • How to encourage and empower employees to be part of the solution • How the role of behavioural analytics is combating breaches There will also be an announcement on a new channel partner programme, including a focus on global system integrators. INTELLIGENTCIO 99