Intelligent CIO Middle East Issue 55 | Page 84

////////////////////////////////////////////////////////// are prevented in real-time, reducing overall risk and alert fatigue all too common with other EDR products. Are there any emerging trends in endpoint security of which CISOs should be aware? Technology is becoming more and more disruptive and, as Digital Transformation continues its march, more and more trends will emerge – especially concerning endpoint security. We believe that further adoption of AI will continue and will impact the security sector in various ways. AI already surrounds us everywhere we go, from Alexa to Google Home, Nest to smart speakers – you’d struggle to find a home that hasn’t incorporated some form of AI. Beyond our devices, AI recommendation engines are allowing for highly targeted (and creepily precise) advertisements across the web and social media. Machine Learning and other additions are also making AI even more intelligent. This allows AI to monitor anomalies, perform classification on gathe a user is about to quit But with more capabi code and with more c bugs. Coupled with th new technology, whic inherently less secure, cybercriminals are tak problematic new tool. AI shows no signs of s effective and addictiv adopted it with open no going back now. A step has to be buildin models and processes of deep fakes and bey future with AI by our s ANYT AND NO www.intelligentcio.com