CASE STUDY
Sadia, this new technology holds unforeseen
opportunity to rewrite the way things are
being done internally as well as externally.”
With technology playing a crucial role in BRF
Sadia’s supply chain management, waste
management and predictive maintenance,
it comes as not surprise that the company
has embraced Digital Transformation all in
an effort drive efficiencies and value in the
supply chain and logistics.
Possato pointed out that the extensive
digitisation in industrial and manufacturing
sectors, which has been brought on by the
“Recently, we went live with the Industry
4.0 project in the context of a few of our
factories and the immediate production
benefits were quite clear: Real-time
production monitoring has been streamlined
and optimised, higher quality control at
the fraction of the waste and manual
labour, improved efficiency of operation
and cost reduction by IoT applications,
diminished production downtime and
enhanced productivity and increased output,
traceability and general maintenance.”
Possato noted that in comparison with the
banking or telecoms industry sectors, the fast
aspects. From communications, to customer
interactions to process optimisation,
the onset of Digital Transformation has
moulded traditional business components
into a streamlined version of itself. This
new change will in turn innovate on those
legacy systems and replace them with
new operational models that will help to
reduce costs, develop new products, adapt
to market shifts, as well as adapt to new
competitors in their markets,” he said.
Possato added that as the food industry is
quickly learning the importance of tech
adoption, it is vital to understand that
technologies only play one part of the change
and concepts like AI, Big Data, Machine
Learning and IoT must be tailored to specific
business needs and their requirements.
“Additionally, the people culture also plays
a huge role in the adoption of these tools
and an organisation must train its people to
use these systems and adopt a more handson
approach.”
With IT security high on most organisations
in the Middle East as cyberthreats continue
to evolve, it is important that enterprise
secure their own IT environment.
BRF SADIA HAS AN IT
INFRASTRUCTURE CENTRALISED
AND PARTIALLY OUTSOURCED WITH
SPECIALISED SUPPLIERS MANAGING
30,000 USERS AND RUNNING 70% OF
ITS APPLICATIONS ON THE CLOUD.
Industry 4.0 concept as well as the Internet
of Things (IoT) technologies is creating
substantial opportunities for efficiencies and
value creation.
He said the technological concepts are
driving solid changes to supply chain
and logistics, and a result, BRF Sadia has
embraced Digital Transformation as a key
pillar, which it has recently been heavily
invested in.
moving consumer goods (FMCG) businesses
have not historically been operated at the
vanguard of digital technologies. However,
he said the increasingly competitive nature
of this market as well as constantly shifting
consumer trends have pushed many
companies to adopt technological prospects
in order to flourish in the market.
“TheFourth Industrial Revolution is changing
how companies operate, in many different
Possato said BRF Sadia has an IT
infrastructure centralised and partially
outsourced with specialised suppliers
managing 30,000 users and running 70% of
its applications on the cloud.
“This architecture assists in the flexibility
and scalability of our operations. Since the
COVID-19 pandemic has facilitated an
environment in which cyberthreat actors
can exploit IT infrastructure, we have
followed best practices and shifted efforts to
mitigate risk by implementing multi-factor
authentication to restrict access and protect
enterprise networks, strengthening all layers
of IT security and firewalls and initiating
training and awareness campaigns about
phishing and social engineering.
“In addition, we have enhanced Business
Continuity and endpoint protection, adapted
access control, data loss prevention (DLP)
and monitoring procedures, improved the
remote access management policy and
procedures and ran multiple penetration
testing procedures to ensure highest level of
security within our IT environment.” •
62 INTELLIGENTCIO www.intelligentcio.com