Intelligent CIO Middle East Issue 59 | Page 75

MANY OF OUR CUSTOMERS HAVE ALSO BEEN FORCED TO REDEFINE THEIR IT STRATEGY IN ORDER TO BE MORE COMPETITIVE AND AVAILABLE . www . intelligentcio . com INTELLIGENTCIO

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OPTIMISING INFRASTRUCTURE INVESTMENTS WITH A SUCCESSFUL CLOUD STRATEGY

As organisations across the region accelerate their Digital Transformation strategies , many are exploring how best to optimise their investments in infrastructure . Dr Chris Cooper , General Manager , Data Center Group Middle East and Africa , cLenovo , tells us how customer requirements have changed in recent months , as well as how the company is supporting its customers to build a successful cloud strategy .

Can you tell us how your customer requirements in the region have changed over recent months and how you have responded ?
Digital Transformations have not gone away – in fact , they have accelerated over recent months . Many of our customers have had to redefine their medium to long-term plans as many businesses took strain during the COVID-19 pandemic .
Optimal use of capital is of paramount importance and we ’ ve seen our customers look at how best to optimise their investments in infrastructure . Many customers are also adopting HCI strategies as traditional three-tier architecture is questioned in its traditional form . Reduction of downtime , improved efficiencies , power optimisation and reduced complexity in managing environments are the new normal and these criteria are going to be nonnegotiable going forward .
Many of our customers have also been forced to redefine their IT strategy in order to be more competitive and available during this steep technology adoption process . Systems need to perform optimally , availability to

MANY OF OUR CUSTOMERS HAVE ALSO BEEN FORCED TO REDEFINE THEIR IT STRATEGY IN ORDER TO BE MORE COMPETITIVE AND AVAILABLE . www . intelligentcio . com INTELLIGENTCIO

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