Intelligent CIO Middle East Issue 60 | Page 74

INDUSTRY WATCH

THIS PARTNERSHIP WITH TURKISH AIRLINES IS A TESTAMENT TO OUR SIMPLE , AGILE AND OPEN APPROACH THAT ALLOWS OUR PARTNERS TO EASILY INTEGRATE OUR TECHNOLOGY WITHIN THEIR OWN IT ECOSYSTEM .

Ali Serdar Yakut , CIO , Turkish Airlines major global aviation hub with the addition of new capacity and its third independent runway just completed a few months ago .”
Whether customers are searching for flights on Turkish Airline ’ s own channels , through a metasearch , online travel agency or an online ad , Amadeus ’ technology will ensure that travellers get a consistent , accurate and fast response .
The standalone IT agreement follows an extended distribution agreement signed with Amadeus last year . Amadeus ’ global network of travel sellers continue to support the airline ’ s expansion plans , extending its reach efficiently and delivering its offers consistently to all travellers .
The airline was already using the Amadeus Flex Pricer solution and it has now signed for the entire Shopping portfolio in the Amadeus Offer Suite , comprised of :
• Flex Pricer Premium
• Massive Search
• Instant Search
• Fare Quote Mini Rules
• ATC Reissue , Shopper and Refund
The suite will equip Turkish Airlines to be able to integrate content via NDC into the airline ’ s existing infrastructure , catapulting it to distribute content via NDC in the near future . The deal comes at a time when Turkish Airlines – currently operating with 360 aircraft and flying to the most destinations in the world , over 320 across 126 countries – continues to expand its operations .
From 2017 to 2019 , the Turkeyheadquartered airline increased its passenger numbers from 69 million to 75 million and it expects to reach 120 million by 2023 .
Amadeus CRS is the largest GDS provider in the worldwide travel and tourism industry , with an estimated market share of 37 %. Amadeus gives access to bookable content from 435 airlines ( including 60 low-cost carriers ), 29 car rental companies ( representing 36,000 car rental locations ), 51 cruise lines and ferry operators , 280 hotel chains and 87,000 hotels , 200 tour operators , 103 rail operators and 116 travel insurance companies . •
Maher Koubaa , Executive Vice President , Airlines , META , Amadeus
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