Intelligent CIO Middle East Issue 71 | Page 51

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Liferay touts digital experience platform

Open-source software solution company Liferay , has returned to GITEX Technology week to highlight and promote its digital experience platform ( DXP ). According to Liferay , DXP allows integration of processes for a cohesive customer experience and

Liferay DXP Cloud enables it to be smarter and faster . In addition , the vendor stated that with a single flexible platform , entities can transform digital experiences to address complex business challenges .
Moussalam Dalati , General Manager , Liferay Middle East , said in the Middle East , direct contact and personal exchange are extremely important . “ We look forward to meeting our customers , partners , thought leaders and discussing digital projects in the rapid era of disruption . No video conference or phone call can replace this personal exchange . We were present in 2020 and nothing can stop us this year too ,” he said .
Moussalam Dalati , General Manager , Liferay Middle East
Dalati explained that GITEX is one of the most important events in the GCC region and it is a must to participate and attend . “ It is the only regional flagship and globally renowned tech event that brings together tech and business leaders from across the world to gather and set future growth strategies and work towards ambitious objectives ,” he said . “ We will exhibit our full suite of tailored solutions such as B2B commerce and analytics that are built fast and secure on a single platform .”

Software AG ’ s connected enterprise

Software AG , a global maker of enterprise software , has said it is participating at GITEX Technology Week 2021 to primarily connect with customers , partners and the extended community after a long spell of remote meetings .

He explained that Software AG works on the philosophy of anything can be connected , anywhere . “ After a successful debut of the university showcase and competition at GITEX , the second edition of the award has some even better and interesting line up ,” he said .
Software AG said in addition to the human touch , the company is showcasing the connected enterprise throughout the week long tech trade fair .
Rami Kichli – Vice President Gulf and Levant – Software AG , said some key highlights at GITEX 2021 include showcasing the truly connected enterprise , Future Disruptor ’ s Award and the demonstration of real and live innovative use cases harnessed by Software AG ’ s technology such as IoT and analytics , Integration and API management , and business and IT transformation .
Kichli said being the year of the Expo , 2021 is going to be a special year in the life of GITEX too . “ The euphoria is likely to rub off and inspire GITEX 2021 as it is in the same month as the mega international show ’ s launch ,” he said . “ Several new technologies and solutions will be promoted that could become the go to technology for connecting minds to the future .”
Rami Kichli – Vice President Gulf and Levant – Software AG
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