Intelligent CIO Middle East Issue 72 | Page 55

Case

STUDY

Egypt-based Oriental Weavers one of the world ’ s largest carpet producers recently rolled out SD-WAN in record time for elevated customer service levels and reduced operating costs up to 80 %. Ahmed Dawood , IT Director , Oriental Weavers Group , tells Intelligent CIO Middle East why it was important for the company to embark on this project .

Oriental Weavers rolls out SD- WAN for elevated customer service levels and reduced operating costs

Ahmed Dawood , IT Director , Oriental
Weavers Group

With a successful history spanning more than four decades , Oriental Weavers has grown to become one of the world ’ s largest producers of carpets , rugs and associated supplies , distributing to over 130 countries worldwide . Headquartered in Cairo , Egypt , the company sells nationally through a network of 180 showrooms across Egypt , ranging from small neighbourhood stores to the world ’ s largest carpet and rug showroom-an 8,000 square metres property outside of Cairo .

Oriental Weavers operates on holistic integration , allowing economies of scale and scope . Flexibility in production capacity combined with operational agility allows the business to respond quickly to market conditions and ensure that they always have the right products at the right time and at the right price .
According to its Founder , Mohamed Farid Khamis , a constant focus on technological innovation in product and customer service development , as well as in enabling and empowering its valued human capital , has been key to the group ’ s continued success .
Digital Transformation and regulatory compliance
For Oriental Weavers ’ IT group , two factors recently combined to drive a major Digital Transformation of the company ’ s IT network and security infrastructure . The first was a requirement to enhance the security , performance and reliability of SAP applications and services across the group ’ s network of national showrooms , while simultaneously reducing operating costs . The second was a decree ( number 188-2020 )
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