INTELLIGENT BRANDS // Green Technology
Circular Computing expands RAKEZ facility and receives BSI Kitemark certification
Circular Computing , a UK remanufacturer of used laptops , has continued to flourish in UAE ’ s Ras Al Khaimah Economic Zone ’ s ( RAKEZ ) ecosystem , expanding its state-of-the-art production facility to a total of 27,460 square metres with an investment of 8 million dirhams ( US $ 2.1 million ). The facility will have a production rate of 50,000 rebuilt laptops per month within two years , which will create around 300 new jobs in Ras Al Khaimah .
In addition to the expansion , Circular Computing recently became the world ’ s first company to receive a BSI Kitemark Certification for its circular production process , in which pre-used laptops are remanufactured to be “ equal to or better than new ” in terms of appearance and function . BSI Kitemark Certification is a prestigious UK product and service quality certification mark , which demonstrates that a product or service has gone beyond the normal requirements to achieve the highest standards .
Congratulating Circular Computing on its back-to-back achievements , Ramy Jallad , Group CEO , RAKEZ , said : “ It is very rewarding for us to see our clients achieve milestones and embark on expansions that are aligned with their vision . We are happy to be part of Circular Computing ’ s impactful and sustainable journey and we aim to see more success stories in our ecosystem . Our main goal is to provide innovative and customisable business solutions that help support our clients in becoming worldleaders in their fields .”
“ Circular Computing is a great British company demonstrating the circular economy in action . Old laptops are saved from landfill and sustainably remanufactured , supporting communities , education providers and businesses in adopting sustainable IT and working towards being carbon neutral ,” said Penny . “ I was delighted to present the team at Circular Computing with the first ever BSI Kitemark in Circular Remanufacturing . Congratulations to RAKEZ for supporting Circular Computing in their growth and contribution to sustainable manufacturing .” p
“ This is about sustainability without compromise ,” said Rod Neale , Founder , Circular Computing . “ In 2015 , we decided to build the world ’ s first factory dedicated to bringing professionalism , legitimacy , purpose and scale to the re-use of laptop products and we have spent the time from then to today learning and earning our skills . Today is a defining step in that journey . The BSI Kitemark certification confirms the end of one journey , to develop the technology and skills to be able to deliver a product that is defined as ‘ as new ’.”
A re-opening ceremony was conducted at Circular Computing ’ s newly expanded facility , which was attended by Sheikh Mohammed bin Humaid Al Qasimi , Managing Director , RAKEZ , and Her Majesty ’ s Consul General Simon Penny from the British Embassy in Dubai .
68 INTELLIGENTCIO MIDDLE EAST www . intelligentcio . com