FEATURE : DIGITAL TRANSFORMATION raise our arm to hail a taxi , now we use an app . The process looks and works completely different because the change is transformational . Transformation without analytics is just digitisation , analytics and automation make it transformative .”
Sweenor said the recent acceleration of Digital Transformation across industries has compressed years ’ worth of changes to the ways companies do business and enabled analytically mature companies to outperform their competition . “ Data is now the lifeblood of modern organisations , and Digital Transformation solutions have become so accessible that anyone can ask challenging questions and get meaningful answers from analytics automation technology ,” he said . “ From automating processes to utilising Artificial Intelligence and Machine Learning to solve pressing problems , Digital Transformation means a more digitally mature organisation . This then directly correlates with the data created and , with the right processes in place , the quality of the data available for analysis .
According to Sweenor , businesses in the Middle East and Africa ( MEA ) now have all the tools they need to make smarter decisions with less time and effort . These days , the trickiest part of the equation isn ’ t teaching people how to use technology to drive better results – the hardest part of Digital Transformation is teaching people how to ask better questions . The only way for organizations to deliver on the highly sought-after value in data is through analytics automation coupled with upskilling workforces so they can answer more sophisticated questions .
Ranjith Kaippada , Managing Director , Cloud Box Technologies , said it ’ s not just about change , but the rapid pace at which it is taking place that has a direct impact of how Digital Transformation is shifting the way businesses operate and varies according to industry needs .
Kaippada said many organisations were forced to experiment with new technologies , processes , and systems over the last few months . “ The changes are not limited to utilisation of technologies , but it has also accelerated the way businesses are placing the right leaders to enable Digital Transformation changes , making stronger investments in talent and skill development , changes in organisational and business
Soham Chokshi , CEO and Co-Founder , Shipsy
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