To meet the extremely competitive retail environment and constantly evolving customer demands , omnichannel retailing is a must . That ’ s why Joyalukkas , India ’ s leading jewellery retailer with presence in the Middle East , South East Asia , Europe and North America recently collaborated with IBM Global Business Services ( GBS ) to design , develop and deploy a new cloud native e-commerce platform across 11 countries including India , UAE , USA , UK , Singapore , Malaysia , Bahrain , Qatar , Saudi Arabia , Kuwait and Oman . Joy Alukkas , Chairman and Managing Director , Joyalukkas Group , tells Intelligent CIO Middle East , why the company has teamed up with IBM to help it accomplish this goal .

Joy Alukkas , Chairman and MD , Joyalukkas Group

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