Intelligent CIO Middle East Issue 77 | Page 61

CASE STUDY fluctuations of precious metals and gemstones , to drawing insights from shopping patterns , the company was looking for a technology-driven solution that would enhance efficiencies , drive growth and boost resilience and adaptability .
With the cloud native architecture ensuring scalability and agility , the e-commerce platform will also integrate the company ’ s existing applications like ERP , CRM , inventory management system and others . The platform will also enable Joyalukkas to automate their order and inventory management across their own site as well as on multiple online marketplaces where the company ’ s merchandise is sold – thus bringing in efficiency across channels .
Joy Alukkas , Chairman and Managing Director , Joyalukkas Group , said : “ We wanted the best possible partner to reimagine our e-commerce platform hence we

WE WANTED THE BEST POSSIBLE PARTNER TO REIMAGINE OUR

E-COMMERCE PLATFORM HENCE WE PICKED IBM FOR THIS INITIATIVE . OUR BRICK- AND-MORTAR STORES ARE

SPREAD ACROSS MANY COUNTRIES .

www . intelligentcio . com INTELLIGENTCIO MIDDLE EAST 61