Intelligent CIO Middle East Issue 86 | Page 19


SwissBorg enters the UAE to redesign the banks of the future international players in healthy competition . According to Gemini ’ s 2022 report Global State of Crypto , 35 % of the UAE population has adopted some form of crypto tokens , compared to 17 % uptake in developed nations . And of the part of the population that has not yet invested , 32 % are likely to purchase crypto in 2023 . A third of the crypto owners use it to make in-person purchases at brick-and-mortar retailers , compared to just 19 % of owners globally .

SwissBorg , one of Europe ’ s leading cryptocurrency wealth management apps , has launched in the UAE , offering a safe and easy app to invest and earn interest on assets through Web 3.0 . The awardwinning app ’ s formula for mass adoption is two-fold – simplicity and automation – to help anyone , regardless of age or skills , become a community member . SwissBorg brings more than six years of expertise to the UAE , introducing a digital asset management app that takes the guesswork out of crypto investments .

In the UAE , the adoption of cryptocurrencies has gained popularity , with both local and
“ We are pioneering a new era in asset management and private banking supported by blockchain technology and cryptocurrencies assets ,” said Anthony Lesoismier , Co-founder & Chief Strategy Officer at SwissBorg . “ We see cryptocurrencies as a serious investment , and our goal is to provide a variety of long-lasting crypto financial products that everyone can use to participate in the largest wealth transition in human history .”

PRODATA partners with Malwarebytes to effectively combat regional cyberthreats

Malwarebytes , a global leader in real-time cyber protection , has intensified its partnership with PRODATA , an established IT marketing and value-added distributor since 1992 across the African Continent and Europe , to bring industry-leading cloud-based security and cyber protection solutions to the African region .

At a particularly crucial time for cybersecurity across Africa , PRODATA will become a go-to Malwarebytes distribution partner , to reduce the prevalence of cyberattacks through access to easy-to-manage and affordable solutions .
The distribution agreement will allow regional value-added resellers ( VARs ) to bolster their clients ’ cybersecurity capabilities by leveraging the Malwarebytes Nebula cloud platform , to provide incident response , endpoint protection and endpoint detection and response in one centralised cloud management portal .
Malwarebytes ’ has recently expanded its Nebula platform with a new DNS Filtering add-on module to deliver a fast , flexible and comprehensive Zero Trust solution for Nebula users . Earlier this year , Malwarebytes also launched a vulnerability and patch management module to address software vulnerabilities , making Malwarebytes ’ offering one of the simplest and most comprehensive end-to-end security platforms in the world .
“ We are constantly looking to deliver the most effective and innovative cyber resiliency solutions to our network of reseller partners and enterprises across Africa and Europe and that have a proven track record of delivery ,” said Jay Bradley , Managing Director , PRODATA . p
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