Intelligent CIO Middle East Issue 110 | Page 40

CIO OPINION
The risks and rewards are too great to leave using Generative AI to chance and remember , governance is not about crushing innovation .
Matt Ausman , CIO , Zebra Technologies

How CIOs can build a culture of AI governance in enterprises

Creating guardrails and governance around using Generative AI safely and securely while cultivating a culture around AI is essential for its success in business . Matt Ausman at Zebra Technologies suggests steps to develop governance and culture in enterprises that pave the way for success with AI .

Businesses are playing catch-up with AI . The rapid pace of AI in general , and Generative AI in particular , has put an extraordinarily powerful new tool in our hands while we are still learning how and where to use it . We have been impressed by the technology ’ s capabilities , but now we must get serious about AI ' s real-life business impact . The question is : Do we know how ?

Skills , governance , and culture are essential to making Generative AI a success . A recent IBM study found that while CEOs globally realise the need for Generative AI governance , only 39 % said they have good Generative AI governance in place . Yet they are driven to take risks and make significant Generative AI investments , even without understanding its full value . This is because the danger of falling behind competitors and missing the potential gains it could bring would be worse .
All the while , hackers continue to target employees with AI generating smarter phishing emails , texts , and even deep fakes . In one of the largest corporate frauds known to date , a finance worker transferred more than $ 25 million to scammers using deepfake technology to pose as a company ’ s Chief Financial Officer on a video conference call .
Creating guardrails and governance around using Generative AI more safely , securely , and effectively , while cultivating a culture around AI is essential to Generative AI ’ s success in business . Here are three steps you can take to develop governance and
40 INTELLIGENTCIO MIDDLE EAST www . intelligentcio . com