INDUSTRY WATCH
GREATER VISIBILITY WILL
MEAN AN IMPROVED
ABILITY TO ORCHESTRATE
THE SUPPLY CHAIN FOR
EFFICIENCY.
R
ising costs, changing consumer
habits and environmental pressures
are driving manufacturers to
implement new logistics processes simply
to keep up. To deliver the right product
at the right time to the right place,
industries needs flexible logistics systems
that can ensure delivery of accurate
inventory and order forecasts, optimise
throughput and ultimately create a
competitive advantage.
We asked Alain Kaddoum, General
Manager of Swisslog Middle East, further
questions about how businesses can
modernise their logistics operations, with
a special focus on those operating in the
food and beverage (F&B) sector.
How is Swisslog driving industry
automation in the Middle East?
Swisslog is shaping the future of
logistics automation and transforming
warehouses and distribution centres to
achieve maximum efficiency, flexibility
and agility. Swisslog offers smart logistics
solutions across various sectors, including
F&B. This industry is more competitive
than ever. Unlike in the past, modern
warehouses must be able to deliver
non-standard pallets with the variety
of products a customer wants, quickly
and cost effectively. Product lines are
diversifying with more new drinks and
flavours, while store orders are becoming
smaller and more frequent. The key to
suitable storage and distribution solutions
therefore is automation.
As a committed partner and full-service
provider of automated intralogistics
systems, Swisslog delivers everything
www.intelligentcio.com
companies need to optimise their
logistics, from planning through
implementation. Our order fulfilment and
inventory solutions enable companies
to achieve the highest throughput at
the lowest cost, efficiently handle large
catalogues of SKUs, and accurately meet
delivery demands and requirements.
Our logistics automation systems are
designed to ensure uptime of more
than 98%. The aim is to automate and
streamline the warehouse storage and
distribution processes for faster, more
accurate delivery at lower costs. Some of
the benefits of logistics automation are:
• Rapid, accurate order fulfilment
• High-density storage and
optimised throughput
• Forecasting accurate, real-
time inventory
• Product traceability within the
supply chain
Is automation beefing up the
quality control aspect of the
F&B industry?
Absolutely, yes. The F&B supply chain
involves numerous processes, workers
and touchpoints. It is a well-known fact
that quality is critical in this industry.
Products must always remain traceable
and safe, something that is not always
easy to achieve in a system that has so
many processes.
Automation, however, can change
that completely. Traceability plays an
important role in the F&B industry. An
automated system deploying modern
analytics tools can reliably track products
INTELLIGENTCIO
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