Intelligent CIO Middle East Issue 46 | Page 40

FEATURE: ANALYTICS ////////////////////////////////////////////////////////////////////////// With the incredible growth in data becoming increasingly difficult to manage, IT leaders need to find ways to use it to provide insightful information. Hesham El Komy, Regional Vice President, Middle East, Africa and India (MEAI), Epicor Software, tells us how to avoid ‘analysis paralysis’ caused by data overload and apply analytics to data. C Can you explain why there has been such a tremendous growth in data and what this means for the average worker? There are vast amounts of data being created, mined and managed every day and, according to an executive summary by Cisco, global IP traffic will experience an almost threefold increase over the next five years. With broadband speeds set to double by 2021 and more data being shared than ever before, the amount of information that now sits at our fingertips is exploding. Today, data is accumulated from a wide variety of sources, and it’s becoming increasingly difficult to manage this growing wealth of information – which includes details related to financial transactions, inventory and production processes – let alone use it. Digitalisation also means that workers now face a daily tsunami of emails. In 2018, around 124.5 billion business emails were sent and received worldwide each day, with the average office employee receiving over 121 pieces of digital correspondence daily. Projections show that by 2021, 320 billion emails will be sent everyday, an increase that will have a detrimental effect on the productivity and wellbeing of those receiving them. What is the impact of this deluge of data? There is no denying that data plays a key role in the everyday decisions made by organisations and their employees. However, the sheer volume of information available today can result in data blindness and confusion, rather than clarity, when making all-important business choices, leading to ‘analysis paralysis’. Recent research indicates that the data deluge workers experience on a daily basis is becoming overwhelming. Nearly three quarters (74%) of employees claim they’re dealing with more and more data, while almost two thirds (62%) said they are often overwhelmed by the sheer volume of emails they receive. Over a third (35%) went on to confess they feel stressed every day, due to information overload. This is a challenge for workers in every area of the business, with over two thirds (62%) of CEOs, 44 % of IT workers, 63% of operations staff and 70% of finance professionals agreeing that information overload impacts them on a daily basis. Avoid ‘analysis paralysis’ and use data to enable decision-making 40 INTELLIGENTCIO www.intelligentcio.com