Intelligent CIO Middle East Issue 46 | Page 46

CIO opinion CIO OPINION “ CUSTOMER EXPERIENCE IS A TOP PRIORITY FOR SECURE LAND COMMUNICATIONS. our customers, three others aim even more directly at modernising customer experience: we are developing a web customer portal ABOUT AIRBUS As an international leader in the aerospace sector, Airbus designs, manufactures and delivers industry- leading commercial jetliners, helicopters and military transport. About Airbus Secure Land Communications Airbus Secure Land Communications is the European market leader in critical communication and collaboration solutions. It offers its customers professional mobile radios, compliant with the highest standards of security and reliability. This includes hybrid solutions, that combine the best of mobile broadband digital services, Tetra and Tetrapol technologies as well as app ecosystems and future mission critical 4G and 5G based solutions. Its Middle East operations are based from Riyadh in KSA and Abu Dhabi in UAE. 46 INTELLIGENTCIO and an e-training platform and are about to send our first surveys using a new customer feedback tool. What are the main challenges of your current role? In my opinion, the main challenge is to reshape our end-to-end processes in order to leverage the potential of digital technologies. It can take time, as it implies some deep analyses and a lot of transversal co-operation, but it is clearly the road to a successful transformation. Another challenge is, of course, to choose the right priorities among the endless possibilities offered by digital technologies. How is technology impacting your industry and how are you leveraging it for business growth? The critical communication industry has entered in a transition phase from narrowband to broadband technology. While this transition will last long, as narrowband systems will be used for at least one more decade, the shift to data centric operational models has already started in both mission and business critical organisations. With its state-of-the-art portfolio of narrowband, hybrid and broadband solutions, enhanced by a growing ecosystem of partners, Secure Land Communications offers a smooth migration path to its customers while bringing them new applications to benefit from the latest innovations. How is your company developing the skills of its employees to progress their career? Our human resources department has designed a comprehensive training and certification programme to make sure that our employees can develop the right competencies, for instance in IT integration, virtualisation, cloud, IoT, analytics or Artificial Intelligence. We are putting a strong focus on this programme, as we consider our people as our first asset. To implement your plans and strategy what kind of talent would you be looking for? At Secure Land Communications, we are looking for all kinds of talents in all our sites: as we are engaged in a major transformation, we are permanently bringing on board new people with fresh ideas. n www.intelligentcio.com